Your performance creative, run end-to-end.
I'm Hayber — an AI-native creative operator for Meta and TikTok. I create the strategy, angles and scripts, produce ads at volume with an AI stack, and personally curate every cut so it feels hand-made. A steady stream of winning, on-brand ads — without an in-house team.
+ Reply within 24 hours + clear scope & quote + revisions included.
Top Rated Plus · 100% Job Success on UpworkTrusted by brands & teams I've worked with
Everything you need to make ads that sell
I can own your paid creative end-to-end — strategy and scripts through volume production and a human-curated finish — or plug into any single service below.
Creative Strategy & Scripts
The thinking that makes ads work — angles, hooks and concepts before a single frame.
- Offer & audience breakdown
- Winning angle & hook development (with Claude)
- Scripts & creative concepts per variation
Short-Form Video Ads
Scroll-stopping vertical ads built to convert on TikTok, Reels & Shorts.
- 3–5 hook variations for A/B testing
- Full edit with retention-first pacing
- Captions / subtitles (on-brand styling)
AI-Native Production at Volume
Many testable ad variations, fast — AI generation with a human-curated finish.
- High-volume ad generation (Higgsfield, Seedance, Veo, Kling)
- AI voiceover (ElevenLabs)
- Human edit & color in DaVinci Resolve — no AI slop
Short-Form Content Creation
Consistent, binge-worthy short-form content that grows your audience.
- Content batching (weekly / monthly)
- Podcast & long-form repurposing
- Hook writing & clip selection
TV Ads
Long-form, story-driven video that sells while it educates — built for YouTube and the big screen.
- VSL (video sales letter) editing
- YouTube ad edits
- Advertorial & story-driven ads
Static Ads
Scroll-stopping static and image ads that sell.
- Listing / hero images
- Infographics & feature callouts
- Comparison & before-after statics
The reel
A scroll-through of recent ads, by format. Tap any clip to play.
How I run your creative
An end-to-end creative pipeline — from strategy to a human-curated finish.
- 01
Strategy & angles
We define the offer, audience and core objection, then build the winning angles — strategy I shape with Claude and pressure-test with you.
- 02
Scripts & concepts
I write the scripts and creative concepts for every angle, so each ad has a clear job before a single frame is made.
- 03
Production at volume
I produce ads at volume with an AI stack — Higgsfield, Seedance, Veo, Kling and ElevenLabs — so you can test many variations fast.
- 04
Human curation & delivery
I personally edit and color every cut in DaVinci Resolve so it feels hand-made, deliver ready-to-run creative, and iterate on what wins.
A creative partner who can own your paid output — not just another editor
I'm Hayber (Hayberson Palma), an AI-native creative operator based in Mendoza, Argentina, working with brands worldwide. I edit performance ads for a living — and since 2019 I've cut ads for DTC, ecommerce, SaaS and B2B. Today I run the whole creative pipeline: I shape strategy and angles with Claude, write the scripts and concepts, and produce ads at volume with an AI stack — Higgsfield, Seedance, Veo, Kling and ElevenLabs.
Then I personally edit and color every cut in DaVinci Resolve, because volume without taste is just AI slop — and that part isn't optional, it's the part I do myself. I work with brands directly and treat every account like the goal is the next winning ad. Top Rated Plus with 100% Job Success across 76 jobs on Upwork.
What clients say
Top Rated Plus · 100% Job Success · 76 jobs completed on Upwork.
Working with Hayber has been great! His work product and communication are superb. We started with one project, and he's now handling a few consistent projects with us.
Hayberson is amazing to work with. Truly cares about the quality of his work and is able to take an idea and run with it. Would definitely work with him again.
Outstanding job on our Instagram reels project. Timely delivery, strong attention to detail, and impressive creative quality. Will definitely collaborate again!
Questions, answered
Everything you need to know before reaching out.
Who is Hayber?
Hayber (Hayberson Palma) is an AI-native creative operator producing direct-response video ads for Meta and TikTok end-to-end — strategy, scripts, high-volume AI production and human-curated editing — for DTC, ecommerce, SaaS and B2B brands. He's been making performance ads since 2019 and is Top Rated Plus with 100% Job Success on Upwork.
What services does Hayber offer?
Core services across the full funnel: creative strategy and scripts, short-form video ads, AI-native production at volume, short-form content, TV ads (long-form and VSLs), and static ads.
How do you use AI to make ads?
I'm AI-native across the whole pipeline. I develop strategy, angles and scripts with Claude and ChatGPT, generate ads at volume with Higgsfield, Seedance, Veo and Kling, and add voiceover with ElevenLabs. Then I personally edit and color every cut in DaVinci Resolve — so you get the speed and volume of AI with a human finish that doesn't feel like AI slop.
Do you only edit, or can you handle our creative end-to-end?
End-to-end. I can own your paid creative as a creative operator — strategy and angles, scripts and concepts, high-volume production, and a human-curated edit — or plug into any single piece you need. Either way you get ready-to-run ads, not raw output.
What types of clients does Hayber work with?
DTC and ecommerce brands, SaaS and B2B companies, info-product and course sellers, marketing agencies, and creators who are monetizing an audience.
Does Hayber work remotely with clients worldwide?
Yes. Based in Mendoza, Argentina, Hayber works remotely with clients worldwide — communicating async by email and your preferred project tools, with files delivered through cloud storage.
How do you start a project with Hayber?
Send a short brief through the contact form below describing your offer, goals and timeline. You'll get a reply with scope, pricing and next steps within 24 hours, then production begins once the brief is approved.
How much does it cost?
Projects are priced per deliverable, with discounted monthly retainers for ongoing creative. Pricing depends on volume, scope and turnaround — contact Hayber for a tailored quote.
Ready to run your creative end-to-end?
Tell me about your offer and goals — you'll get back a clear scope, timeline and quote.
+ Reply within 24 hours + clear scope & quote + revisions included.
Let's start your project
Email me directly, or send the quick message below — I'll reply within 24 hours.
+ Reply within 24 hours + clear scope & quote + revisions included.